Understanding Value & Pricing
To help first-time and early collectors understand how value is created in the contemporary art world and why different works command different prices, we created a complimentary value & pricing guide for download.
Understanding the Journey of Contemporary Artists
Artists generally progress from Emerging to Mid-Career to Blue-Chip. As recognition and collector demand grow, so do prices. With 25+ years of painting and recognition from NASA and the Smithsonian, Veru Narula is entering the established mid-career stage. Prices often reflect where an artist is in their journey.
Understanding Rarity with Art Mediums
Original paintings are one-of-one works. Limited editions are archival reproductions. Ocean of Abundance mixed media editions combine hand-applied texture, artist involvement, and augmented reality to create works that bridge the space between originals and editions. Different mediums create different levels of rarity and value.
Why Contemporary Art is Priced This Way Value is Influenced by:
Rarity, artist recognition career accomplishments, time invested innovation, materials provenance collector and museum relationships prices reflect much than canvas and paints.
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